Why Reviewing Photographers' Work is Crucial
“A picture is worth a thousand words” is one of the most well known quotes. The modern use of this statement came from Fred R. Barnard in 1921 to promote the use of imagery in advertisements. Tess Flanders, the editor of the Syracuse Post-Standard newspaper, is the originator of the phase, “Use a picture. It’s worth a thousand words” in 1911. Regardless of the wording, the statement rings true; a photo freezes a moment in time.
Photographers such as KB, founder and lead photographer of KB Visualz, have the skill, talent, and experience to capture pivotal and magical moments. No two photographers are exactly alike, so it's imperative to review their past work to see if their style aligns with your needs.
KB’s passion for photography began at an early age. Always with a mini camera in hand, it seemed natural one of her first jobs was in the camera section of Best Buy. Wanting to be well versed in the camera equipment and its functions, KB’s knowledge grew. In 2011, she chose video production as a major in college to further develop her skills.
“Photography is important because, a lot of the time, it becomes an heirloom. Photos allow you to have memories forever; they bring you back to an experience in time. You can hold onto moments through photos, even if people are no longer with you.”
Why a Review Matters
When sourcing a photographer, you may receive referrals for vendors that are “good”. “Good” is subjective and varies based on the person. KB shared the most effective way to select the right photographer, two things are necessary: reviewing their portfolio and establishing a connection.
Photographer’s Gallery
With a plethora of photographers available, how do you narrow down the field? First, start with considering your style preferences. Do you gravitate towards candid shots that capture raw emotions? What about color, saturated hues or more muted tones? Are you drawn to traditional poses, or do you want something more creative?
Once you have an idea of the style that best fits you, finding photographers becomes easier. Before reaching out, make sure to thoroughly review their portfolio. This will give you a sense of their style, consistency, and overall approach to storytelling through photography.
Connection with Photographer
A connection with your photographer is just as important as their skill. When a photographer is hired, you are agreeing to let someone enter your personal space for an allocated amount of time. A wedding photographer, for example, spends an entire day with you, so it’s essential you feel comfortable around them.
Trust and communication is key to an amazing experience. A great photographer offers guidance, expertise and reassurance to lean on when needed. Their genuine personality and ability to connect with clients should shine through in both their work and client reviews.
In high stress moments, trust plays a major role. You want someone that can anticipate your needs, settle your nerves and deliver exactly what you want, without issue.
Miscommunication often derails expectation, which is why a strong connection with your photographer is vital. If you are aligned with your photographer’s personality and trust their expertise, the final images will likely exceed your expectations!
Selecting the right photographer for your event is more than finding someone that can take a picture. It is about discovering photographers like KB, whose work aligns with your vision and who you can trust to capture fleeting moments. Take time to review their past work, consider your preferences, and make sure there is a genuine connection!
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